“In the stories ‘Weep’, ‘Big Girl’s Blouse,’ and ‘Hungry?,’ Rankin was challenging every and any fashion convention, ripping it up, sending it up, spoofing and trashing beauty norms... The mission was to humanize fashion – to bring his sense of reality to some of fashion photography’s unattainable clichés.”
- Jefferson Hack, Unfashionable, Rizzoli New York, 2018
Photographed in 1994, this image comes from "Weep", the cover story for Dazed & Confused, Issue 10. One of the earliest shoots in which Rankin and Dazed's first fashion director, the legendary Katie Grand, worked together on their now iconic conceptual fashion editorials. In a medium in which everyone is always asked to smile ("say cheese!"), in Weep the tables are turned as subjects were asked to cry - to share something more intimate and true than your standard po-faced posed fashion image.
Dazed & Confused, Issue 10, 1994
Colour C-Type Lambda
16 x 20 inches - Edition of 5
20 x 24 inches - Edition of 5
36 x 48 inches - Edition of 5
Comes with signed Certificate of Authenticity
As a photographer Rankin's portfolio ranges from portraiture to documentary. He has shot The Rolling Stones, David Bowie, Kate Moss, Kendall Jenner and The Queen to name only a few.
He is best known for work that is on the cultural cusp and leading future trends: producing rule-breaking campaigns for brands such as Rolls Royce, Unilever, L’Oreal and Samsonite; creating wide reaching projects for charities including Women’s Aid and Macmillan; and shooting music videos for the likes of Miley Cyrus, Rita Ora and Kelis.
As a publisher, Rankin co-founded the seminal magazine Dazed & Confused with Jefferson Hack in 1991, and has since published the likes of AnOther and AnOther Man, alongside over 40 books and the biannual fashion and culture print and digital platform, Hunger.
His photography has been published everywhere from his own publications to Elle, Vogue, Esquire, GQ, Rolling Stone, and Wonderland, and exhibited in galleries globally, including MoMA, New York, and the Victoria & Albert Museum, London.
Rankin lives in London with his wife Tuuli and their dogs.
Printed by Metro
A C-type is a photographic print that has been exposed using digital technology, rather than traditional analogue techniques. Digital C-types are created by exposing the paper using lasers or LEDs rather than a bulb, like in a darkroom. All our C-type prints are produced on laser printers, giving optimum results for your images for colour accuracy, light fastness and archival quality.
Our C-type printing is done with Metro Imaging. Metro is the one of Europe’s leading professional photographic labs for art printing, film processing, retouching, mounting, framing and exhibition services - and they have been home of Rankin's artwork printing for over 20 years.
Metro have almost 40 years in the photographic industry, this pro-lab is run by a workforce of multi-disciplined and skilled professionals so that the level of expertise is second to none.